Role
UI Designer
Timeline
Jan - Feb 2024
Industry
AI Saas
Simplifying AI for Healthcare
Overview
RapidClaims is a healthcare technology company leveraging AI to streamline medical coding, optimise revenue cycle management, and improve claims processing for healthcare providers. Their intelligent platform automates documentation, ensures regulatory compliance, and uncovers revenue opportunities, enabling providers to focus on patient care.
As the lead UI designer for the RapidClaims website revamp, my role was to translate these complex AI-driven solutions into a compelling, clear, and visually engaging web experience across six core pages.
Problem
RapidClaims needed a website that could simplify its complex AI-powered healthcare solutions for a non-technical audience. The challenge was to communicate technical depth without overwhelming users. It had to highlight multiple services clearly while appealing to time-pressed healthcare decision-makers, all within a clean, high-performing interface.
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Project Timeline
Goal
Design a visually appealing and intuitive website that communicates RapidClaims’ value proposition.
Use a thoughtful layout and storytelling to guide visitors through the platform’s impact.
Highlight how the solutions reduce operational costs and improve revenue for healthcare providers.
Elevating AI through thoughtful design
Moodboard
I crafted a holistic visual direction that aligned with RapidClaims’ brand values—trust, innovation, and clarity. The mood board guided a consistent look and feel across the website and marketing assets, helping to establish a cohesive and professional brand identity.
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Moodboard
Translating text into visuals
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Rapidclaim's Homepage
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Graphics of Website
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UI Elements
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Motion Design
Design that delivered
Results
GIF 3.1
RapidClaim's Homepage UI
